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Wednesday, September 30, 2009

A brand revisited becomes a new favorite of sorts.

I have been a brand enthusiast and brand ambassador for more years than I can remember. Sure it may have started as a youngster in Cleveland, Ohio, when that brand was probably more ethnic than traditional. By that I mean Hungarian! Huh, you ask? Hungarian is a brand? Well absolutely. Several years ago, I penned an article Made in Hungary -- Not JUST Goulash which celebrates the many high-profile brands that are indeed made in Hungary and in a sense Hungarian. Take a look at ALL of these brands! I think it is quite a remarkable list.
Alba, American Girl, Ann Taylor, Baumler Avantgarde, BCBG Max Azria, Benetton, Berwin & Wolff, Bogner, Bonpoint, Breckenridge, Cerruti 1881, Christian Aujard, Coach, Cornell, CRISCA Escada, Dana Buchman, DKNY, Dries Van Noten, Earl Jean, Escada, Faconnable, Feraud, Harve Benard by Bernard Holtzman, Hess Frackmann, Innocence, International Scene, J. Crew, Josef Seibel, Kishi, Lacoste, Lanz of Salzburg, LaMax Alba, Laura Ashley, Laurel, Levi, Liz Claiborne, LL Bean, Louis Feraud, Marc Jeffries Bronze Collection, Margaret Godfrey, Mark Henri, Marni, Mondi, Oilily, Pez, Pleasant Company, Polo, Portland, Puma, Rene Lezard, Rockport Dresports, Rodier, Sonia Rykiel, Stafford, Stanley Blacker, Stella McCartney, Strenesse, Theo Miles, Thierry Mugler for Mugler Trademark, Think!, Vass, Zippo, and Zodiac.

For the most part, you will notice that these brands are fashion or clothing labels. An exception would be Coach -- I'm sure you are familiar with the Coach Company line of handbags? Those that were produced in Hungary are the more classic and traditional style of handbags which are completely leather.

A couple of Fridays ago, hubby and I ventured to our local St. Johns Town Center mall. This mall has some fabulous brand stores including Brighton, Coach, Swarovski Crystal, abercrombie, BCBG, Bebe Sport, Betsey Johnson, GUESS, Juicy Couture, MAC Cosmetics, Pottery Barn, Tommy Bahama, and last but not the least Louis Vuitton. After an early dinner, we strolled through the mall and stopped in to a number of these brand stores.

judy handbagHubby did not accompany me into the Kate Spade store, but he did do a tour of the Coach and Louis Vuitton stores. Together we spent the longest time in the LV store deciding what we both agreed on would be my purchase if I won the lottery. We agreed on the Judy multicolor white handbag thinking that $2,200 was more affordable than the $4,400 limited edition handbag that I found "under glass" in the back of the store.

Several years ago, we visited Paris, France for St. Valentines Day and made it a point to visit the Louis Vuitton Paris store and the flagship Printemps store. It was a wonderful opportunity to see the luxury brands up close. At that time in my brand ambassador career, I was more of a Chanel and Givenchy brand enthusiast. I even opted for a purchase of a Givenchy clutch at the Paris airport. While I appreciated the many styles, shapes and colors of the Louis Vuitton luxury brand, it really didn't appeal to me as a brand collector.

So it was thanks to the recent revisit to the LV brand that I actually found an interest in that brand to the point that I would actually consider making a purchase ... making a purchase of the Judy multicolor white handbag with all the beautiful hardware. That is, when I win the Florida lottery! Are you a fan of this brand, or perhaps you have another that appeals to you? Hubby told me that I better start saving up my Squidoo monthly royalties to be able to afford this bag. That's OK, a girl can dream.

1 comment:

Julie Ann Brady said...

Wow! It sure has been quiet on the Jaguar Julie blog. Wonder where everybody went?

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